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Copyright © 2005 Richard Bowen, Inc.
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Golden Rule Fundraising Secret #5
Q: How can you raise money passively,
without running another fund raiser?
A: Reorders!
If you choose a fundraising program with a product that donors want to reorder from you
(2, 3 or 4 times a year) because they get so much value from your product, then your fundaiser will continue to
produce residual income for your organization (more or less passively) long after your fundraiser is over and
done with - earning money without having to run the fundraiser again, until you're readfy for the next one!
It's like raising additional funds in between fundraisers!
And that's working smart!
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